Cebu infrastructure to drive value appreciation in AboitizLand communities

Pristina North Residences in Talamban, Cebu City offers privacy and at the same time proximity to premium schools, hospitals, and commercial centers

FOR over 25 years, AboitizLand (, has stayed true to its promise of creating better ways to live through its thriving master-planned communities. It now looks to further expand its reach by continuing to develop innovative and fully integrated communities in more locations across the Philippines. A subsidiary of the Aboitiz Group, it is built on a firm foundation with a hundred-year heritage of advancing business and communities.

The outlook on residential developments in Cebu province remains promising despite setbacks due to the pandemic, with upcoming infrastructure megaprojects expected to boost the region’s economy and drive property value appreciation.

According to a report by Colliers International Philippines, important expressways and public mass transportation in the area will be completed in the next year or two, and these include the Cebu Monorail, Cebu Bus Rapid Transit, Metro Cebu Expressway, and the Cebu-Cordova Bridge. The infrastructure investments are forecasted to improve connectivity, mobility, and employment within local areas and across the province, resulting in increased land and property values over time.

Cebuano roots. AboitizLand takes pride in its Cebuano roots where it began developing simple subdivisions in the mid-1960s. It helped spur Cebu’s economic boom by developing two highly successful industrial parks: West Cebu Industrial Park in Balamban, now known as the shipbuilding capital in the Philippines, and Mactan Economic Zone II, developed in partnership with Mactan Cebu International Airport Authority.

AboitizLand started gaining significant market share in Cebu by developing residential communities synonymous with prestige and quality, including some of the most expensive (per sq m), hyper-exclusive communities in the city.  It boasts of an impressive record in property value escalation with projects that include North Town Homes, North Town Woods, Mahogany Grove, Molave Highlands, and Kishanta Zen Residences.

Today, AboitizLand is acclaimed for its master-planned mid- to high-end residential projects in Cebu. All are well-located outside congested urban centers and yet near enough city conveniences and essential services. Nature is seamlessly incorporated in every property, with thoughtful Filipino-inspired aesthetic touches. Each property also fosters community-centeredness and safety.

Residential projects. Apart from AboitizLand’s signature master-planning, some of the factors that influence the price appreciation of the company’s properties are location and future developments in the area.

Lauded (, as the “Best House in VisMin” at The Outlook 2019: Philippine Buyers’ Choice Property Awards is Amoa with its stunning mountain and sea sights. Situated in Brgys. Tamiao and Cabadiangan, Compostela, it is the most highly amenitized development in the north of Cebu. Since it is located along Segment 2 of the future Metro Cebu Expressway, property owners there will benefit from reduced travel time between Naga and Danao cities. A fourth bridge will be constructed in Cebu that will make the airport more accessible from Amoa.

Another one of the developer’s noteworthy projects in the Visayas is Ajoya Cebu, a community showcasing Modern Filipino architecture in Cordova, Mactan. The development is well-located near the planned Cebu-Cordova Link Expressway. Meanwhile, AboitizLand’s first integrated vertical urban village in Mabolo, Cebu City is the urban lifestyle community Persimmon which houses the Persimmon Studios. Residents there can come home to refreshing, professionally furnished units after a long day’s work, and will likewise appreciate that the neighborhood center Persimmon Plus is located a few minutes’ walk away from the Cebu Business Park to serve dining, retail and leisure needs.

The high-end projects by AboitizLand will set new standards in new urban living. Pristina North Residences (, in Talamban, Cebu is a master-planned development that offers privacy and at the same time proximity to schools, hospitals, and commercial centers. Priveya Hills (, also in Talamban is an eco-luxe neighborhood nestled on natural slopes and boasts spectacular views, and yet is only 20 minutes away from Cebu and Mandaue City. Foressa Mountain Town which offers elevated living—literally and figuratively—is a mountain residential estate that promises sanctuary for both the city-weary and adventurers.

AboitizLand helps to fast-track the process of property ownership in these challenging times through special discounts and easy payment schemes to encourage home seekers to make their dream home a reality. Amoa currently offers an 18-month installment promo; Pristina North, Priveya Hills, and Foressa Mountain Town each currently offer up to P5 million off for aspiring high-end homebuyers; and The Persimmon currently offers its ready-for-occupancy units at easy move-in financing schemes. Simply go to ( to find out more about the special promo available for the property of your choice.

Over the years, the company has expanded in key growth centers in Luzon such as The Villages at Lipa and Seafront Residences in Batangas and the Ajoya communities in Central Luzon. And yet it continues to strengthen its foothold in Cebu where it nurtures deep roots. In the post-pandemic era, the visionary company carries on its role in nation-building and, perhaps more profoundly, in upgrading the ways Filipino families live.

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