STILL going strong after almost two decades, this year’s Earth Day Jam is set to unfold on April 26, as the annual environmental summer concert will adapt wildlife species protection as its main campaign theme.
Earth Day Jam 2019 will take a “leap back” to its original Tomas Morato, Quezon City concert venue for this year’s campaign. It is a special treat to fans who followed Earth Day Jam when it first started in 2000.
The “wildlife” theme essentially emphasizes on living species, their natural habitat, and efforts to protect them from the real threat of extinction. It also serves as a fitting prelude to Earth Day Jam’s 20th anniversary in 2020.
“This year, the Earth Day Jam will be in-sync with the international theme of protecting the species. We chose to adapt such by focusing on the Philippines’s wildlife. It is a shift from Earth Day Jam’s ‘Save Mother Earth’ campaign that has been adopted in previous summer events,” clarified Earth Day Jam Foundation Founder and Chairman Lou Bonnevie.
Earth Day Jam 2019, the annual summer outdoor concert for Mother Earth, is expected to play a significant role in informing, educating and campaigning toward wildlife species protection and preservation.
According to organizers, Earth Day Jam’s following has grown to more than 200,000 in the last three years, with them trailing Earth Day campaigns leading to the April 26th concert day.
“Apart from tackling the international theme of protecting the species, we will also be tackling other crucial environmental issues on water, clean air and energy, solid waste management and other best environmental practices. We have invited resource speakers from the Pasig River Rehabilitation Commission, Earth Day Network Phils., Foundation For The Philippine Environment, Forest Foundation of the Phils. and Winner Foundation. We also have young poets who will deliver inspired pieces on this year’s Earth Day theme,” added Bonnevie.
She went on to say, “Overall, the message we want share with our very young audience is diverse, yet presented in a very interesting manner through activities such as games and Q-and-A segments, so we can relate to everyone.”
Furthermore, the general public has a chance to get VIP passes by availing of the event T-shirt by registering at the web site of Earth Day Jam Foundation. It will also be on sale at the Earth Day Jam booths during the performance. Free water will be given to those who will purchase tumblers and other merchandising products by the foundation.
Star-studded gig
CONCERT attendees will have a field day enjoying best live performances from some of biggest A-list Philippine music artists.
Joining this year’s roster of live performing bands and singers include ABRA, Autotelic, Chicosci, Gracenote, Itchy Worms, Kjwan,Mayonnaise, Moonstar88, Noel Cabangon, Nyoy Volante, PI Jazzfest, Rouge, Sandwich, Tanya Markova, The Joyrides and Bonnevie herself.
Apart from regular speaker intervals, Earth Day Jam 2019 will feature surprise celebrity guests on concert day.
Interactive education
EARTH Day Jam 2019 will be a full-day event, according to organizers. For early birds, it will feature display booths from participating organizations, where concertgoers can check out and sign-in to various environmental activities and campaigns that are sure to suit everyone’s passion.
Earth Day Jam’s Recyclable Trading Fair will also be open to the public to collect empty pet bottles. Every kilo will be traded for a free water jug. The Environmental Protection Management Bureau of the Quezon City local government unit will spearhead the activity.
Bonnevie pitched for everyone to come over to the meaningful musical event for the environment: “We will have an afternoon interactive art session spearheaded by the Kartunistas ng Pilipinas. We have so many activities for visitors. And everyone can learn so much more about the state of our environment. It will be a great experience for kids before they join the evening’s nonstop live concert which will feature some of the best OPM bands and singers who will play their hearts out for Mother Earth.”
Partners for the ‘Jam’
EARTH Day Jam 2019 would not be possible without the Earth Day Jam Foundation’s long-term partners led by the Quezon City government through the Office of Vice Mayor Josefina “Joy” Belmonte, Dept. of Environment and Natural Resources, First Gen Corporation, Maynilad, PRRC, Tagbalay Foundation, Lifebank Foundation, Philippine Information Agency, Metro Manila Development Authority, Dept. of Public Works and Highways, Barangay South Triangle, Hive Hotel, Hop Inn, Philippine Amusement and Gaming Corp., MiniStop, ChopChop Chicken, David’s Salon, 83k, BusinessMirror, MYX and ABS-CBN.
For more info, check out the Facebook event page of Earth Day Jam Foundation or visit www.earthdayjamfoundation.com.