THANKS to the demand for better television signals, ABS-CBN Corp. reported on Wednesday it breached the 7-million mark in terms of unit sales of its set top box TVplus.
It first introduced the product, which airs free-to-air television channels aside from ABS-CBN, in February 2015, ahead of its main competitor.
“The robust sales has been steadily growing in the past years as more and more Filipinos patronize the country’s pioneering digital terrestrial television product,” a statement from the company read.
In Metro Manila alone, 7 out of 10 non-cabled homes were using TVplus as of end-August last year, according to Kantar data. Likewise, the number of non-cabled homes with a TVplus box increased in Mega Manila to 65 percent, and those in the suburbs grew to 57 percent.
“ABS-CBN TVplus also continues to expand its signal coverage areas as part of its mission to lead the country’s migration from analog to digital broadcast by 2023,” the statement read.
There are 16 areas where TVplus has existing coverage: Metro Manila, Bulacan, Nueva Ecija, Pangasinan, Rizal, Laguna, Batangas, Pampanga, Tarlac, Benguet, Cavite, Metro Cebu, Cagayan de Oro, Iloilo, Bacolod and Davao.