Suy Sing opens grocery-store franchise program to OFWs

SUY Sing is offering its Easy Day Shop community grocery store for franchise, particularly to overseas Filipino workers (OFWs).

For over 68 years, the country’s leading one-stop wholesale-grocery distribution company has been supportive of independent Filipino grocers by helping improve their lives and provide employment, according to Suy Sing President and General Manager Christina Tan.

“This is what encouraged us to share our knowledge, experience and resources with OFWs who want to start a grocery business. This is our way of helping spur entrepreneurship in the communities,” she said.

OFWs are considered the “unsung heroes” of today as they sacrifice working abroad while away from their families

Their remittances not only support the financial needs of their loved ones here, but also fuel the country’s economy.

As per the Bangko Sentral ng Pilipinas, OFW dollar remittances from January to March 2015 reached $5.79 billion, or 5.46 percent higher than $5.49 billion during the first quarter of last year.

Seeing their great contribution to national growth, Suy Sing has opened their franchising program, where they can invest their hard-earned money to secure their future.  Franchisees of Easy Day Shop can avail of a turnkey franchise package that includes use of Easy Day trade name, site evaluation, design and construction aid, franchise support and training, business system support, retail automation, stock management and control, marketing and promotions and a customer loyalty program.

What separates Easy Day Shop from regular sari-sari stores and 24-hour convenience stores is its broader assortment of both food and nonfood products for households’ everyday needs. Beyond offering top-up and fill-in shopping requirements, it, likewise, provides additional services, such as automated teller machine, bills payment and cell-phone loads.

Roderick L. Abad graduated from Pamantasan ng Lungsod ng Maynila, with a degree course in Bachelor of Arts in Mass Communication. He has 12 years of journalism experience, starting as a Special Features Writer in a major daily newspaper. In 2006, he moved to the BusinessMirror in the same capacity and, eventually, became a beat reporter. To his credit, he was a finalist in the 2011 Holcim Journalism Awards for Sustainable Construction and the 2013 Lasallian Scholarum Awards. He remains affiliated with the BusinessMirror as a contributor.


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