South Koreans ‘loving’ PHL help boost tourist arrivals to 3 million
OVER 3 million international travelers visited the Philippines from January to July 19, 2023, with South Korea topping the list of source markets.
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OVER 3 million international travelers visited the Philippines from January to July 19, 2023, with South Korea topping the list of source markets.
THE new tourism slogan “Love the Philippines” and its controversial video using stock footage of foreign sites, apparently made its debut in Cambodia, not in the Philippines.
THE Department of Tourism (DOT) bid out this year some P550 million worth of projects, mostly in support for its updated branding development and campaign.
THE Department of Tourism (DOT) is still considering paying its advertising agency DDB Philippines Inc. despite the cancellation of its P50-million contract, after the rider video to its new tourism slogan “Love the Philippines” was found to have used stock footage of scenes abroad instead of those in the country.
FROM declaring to the entire world “It’s More Fun in the Philippines,” the Department of Tourism (DOT) is now seemingly imploring tourists to “Love the Philippines.”
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