TO further expand its footprint nationwide, casual-dining bistro Kuya J Restaurant has launched its franchise program, giving potential franchisees a chance to own an outlet of this homegrown brand at a minimal cost.
Per this offering, Kuya J Group Holdings Inc. (KJGHI), owner of the restaurant chain, could shoulder up to 70 percent of the capital requirement through an in-house financing program.
Also, it covers business-development support, service-training programs, management systems and marketing programs.
The loan term is for five years, with an interest rate of 8 percent annually.
A franchisee can pay the balance of 30 percent using the store’s operating revenues.
The total investment ranges from P10 million to P15 million, depending on the area, location and format of the store. It includes a franchise fee of P1.2 million and a service fee of P300,000.
Kuya J’s franchise term is for 10 years, which is renewable upon management’s approval with applicable fees.
“I’d like to believe that we’ve not only created a restaurant that serves the best-tasting dishes; we’ve also made a home for one big happy family that shares the same values,” KJGHI President Winglip K. Chang said during the franchise program’s official launch held at the SMX Convention Center, SM Aura Premier in Bonifacio Global City last week.
“We open our home to welcome more members, partners and entrepreneurs like you into our growing family. Much like how we grew this home to more than 100 stores in less than three years, truly a great accomplishment by Kuya J,” he added.
The group currently owns and operates 104 Kuya J restaurants nationwide, 44 of which are located in Metro Manila; 24 in South Luzon; 15 in North Luzon; 11 in the Visayas; and 10 in Mindanao.
It is widely patronized for Filipino dishes like its best-selling crispy pata, kare kare, caldereta and halo-halo.
KJGHI also owns and operates concept stores, such as Isla Sugbu Seafood City, Tsay Cheng Chinese Cuisine, Majestic and the heritage Grand Convention Center of Cebu, among others.
Just recently added in its portfolio of brands is United States-based Popeyes, one of the leading chicken quick- service restaurants in the world.