ISUZU Philippines Corp. (IPC), the local arm of Japanese carmaker Isuzu, recently participated in the country’s longest-running construction show and biggest trade fair exposition of its kind in Southeast Asia—the 2017 Philconstruct Manila.
The event, which was organized by the Philippine Constructions Association Inc. (PCA), has been at the forefront of connecting stakeholders from both the government and private sectors in strengthening the country’s various structural and infrastructural backbone for close to three decades now.
The four-day expo was held simultaneously in two huge venues—the SMX Convention Center Manila and World Trade Center in Pasay City—and showcased the latest building materials and construction equipment from 23 countries. In addition, tents and massive outdoor displays were also seen outside the event venue.
Hajime Koso, president of IPC said, “Participating in Philconstruct Manila allows us to showcase our credibility in providing a quality and reliable heavy-duty transport in the construction business.”
“Aside from becoming a key driver in the development of our economy, this exposition means a lot to us, as we prove how our brand helps elevate the construction industry in the global aspect,” he added.
Manufacturers from other countries participated in the 28th Philconstruct Manila trade show, including those from China, Malaysia, Korea, Singapore, Taiwan, Vietnam, Japan, India, the European Union, Germany, Italy and the United States.
Along with 1,500 participating companies, IPC displayed its top heavy-duty models, the CYZ52M with 18-cubic-meter dump truck body, which has a GVW of 33,000 kgs—ideal for carrying construction materials. Also on display was Isuzu’s EXZ52K Tractor Head unit, which has a gross combination mass of 60 tons—usually used for heavy and long hauling.
Both models are now equipped with a 6WG1-TCR Blue Power Diesel Engine that is Euro 5-compliant—which promises to deliver low emission while maintaining durability and fuel efficiency. The engine is tested to produce a maximum output of 400PS at 1,800 rpm and a maximum torque of 1,863 N-m at 1,300 rpm.
Celebrating the event’s 28th year, Philconstruct’s latest trade show also symbolizes a positive outlook for the Philippines’s construction industry, where GDP remains stable at 6.7 percent.
“The building and construction industry is already a booming market, with a total of 3.8 million employed workers in 2017. The support of the government to implement infrastructure allows a new road map for safer roads and better smarter cities,” Koso added. During the event, Isuzu offered promos and freebies to potential customers who will purchase a maximum of 50 units order per fleet account. To qualify, all registered customers were required to be present at the event with their name and company to avail themselves of a Free Land Transportation Office registration and P10,000 worth of parts coupons. The IPC promo and freebies covered the N-Series, F-Series, C&E Series, and other indent models.