Executives of Generika Drugstores proudly receive the three Silver Anvils and one Gold Anvil during the 53rd Anvil Awards of the Public Relations Society of the Philippines (PRSP).
On behalf of Generika Drugstore (from left) Financial Controller Jim Bravo, COO Jay Ferrer and National Operations Director Peewee de Vera accepted the awards for their winning PR programs, which include Gabay Generika-Generika’s Rebranding Campaign (Silver), Gabay Kalusugan-nationwide advocacy wellness campaign (Silver), #AkoAngGabay-Generika’s internal culture change campaign (Silver) and the Generika Ayala Lifesavers Women’s Volleyball Team (Gold).