HAVE you ever looked at the feed of an influencer and wondered why it’s so attractive? Is it because she is naturally beautiful, or is it all artifice? Is it the camera she’s using? Is it the lighting? Is it the use of filters, Photoshop and careful curating?
The answer is probably all of the above.
During the launch of the new Fujifilm X-A5, the smallest and lightest mirrorless digital camera in the X Series range, we asked three of the brand ambassadors—beauty queen Katarina Rodriguez, influencer Issa Pressman and actress Andi Eigenmann—what do they do to make sure their photographs will always turn out well.
The other ambassadors include Shy Carlos, Michelle Dy, Janeena Chan, Bea Benedicto and Chelsea Robato.
“I don’t really curate as much as other people do. I like to see some color scheme happening but I’m not really OC with the curation,” said Rodriguez, a beauty queen and model with 191,000 followers on Instagram and over 48,000 on Twitter.
“Be true to yourself and make sure the photo is of good quality and that it pleases you,” she added.
Issa Pressman, an influencer and show business personality, said being authentic is really important.
“Whatever you post, make sure it’s you so that people will not be shocked that you look so different in person,” she said.
How they do their makeup is also important for photographs.
Rodriguez exercises her “quantity over quality” philosophy. She learned how to do her own makeup and invested in good products, such as a high-quality foundation.
“Skin care is important. Take off your makeup at night. Prep your face prior to makeup application so your skin really looks good,” Rodriguez said.
Pressman also does her own makeup.
“Focus on blending. Blending ensures that the ‘delivery’ on camera is flawless and there are no harsh lines,” she explained.
During events, she checks her makeup on her camera phone once in a while to make sure she looks okay.
Actress Andi Eigenmann likes to keep it simple.
“I had that problem before when I was a full-time actor and other people would do my makeup. And I only see it when it comes out in newspapers. It would be oily or too white or too thick,” she said.
“I don’t really put on a lot of makeup. I like to stay safe. I’ve learned that the best thing to do is keep it natural. If I put on makeup, it’s really more of just an enhancement. It’s never just to cover up my entire face or change it. I’ve realized that the way to go is keep it simple, make it effortless and just be myself,” Eigenmann added.
Eigenmann, Pressman and Rodriguez all use the Fujifilm X-A5 for their photographs and social-media updates. Combining a new 24.2-megapixel sensor with the X Series signature color-reproduction technology, the X-A5 has a newly developed zoom lens, 4K movie recording, touch screen and the latest Bluetooth pairing.
For vloggers like Michelle Dy, the X-A5 has a high-speed HD Video function. There is also a 2.5mm microphone jack for better sound recording. The X-A5 allows the user to record their activities in HD video up to quad speed for slow-motion slips.
You can also have different bokeh-similar effects with its Multi Focus Mode. The camera automatically stacks 4K quality images while changing the required depth of field.
You also won’t miss a snap with X-A5’s 4K Burst function, which shoots 15 frames per second in 4K image quality.
The X-A5 is perfect for selfies and groufies with its touch-screen 180-degree tilting rear LCD Screen. The 180-degree rotation also activates the Eye AF function, which automatically snaps high-quality self-portraits by focusing on your eyes.
For perfect selfies, X-A5 has a Portrait Enhancer Mode that improves your skin tone. It has three levels of skin-tone enhancements to choose from.
With its newly developed 24.2-megapixel APS-C sensor partnered with Fujinon lenses, the X-A5 provides better image resolution. It’s better than previous models in terms of SR+AUTO mode, color-reproduction performance and skin-tone reproduction capability. Its ISO Sensitivity has been extended to ISO 128000. Aside from its standard 11 film simulation modes, the X-A5 also has two new advanced features: Fog Remove and HDR Art. The new intuitive touch panel GUI LCD provides a live view of film simulations, which allows you to choose the filter you want to use.
X-A5 comes in three colors—pink, brown and silver. This compact camera comes with a new kit lens, XC15-45mmF3.5-5.6 OIS PZ, currently the smallest and lightest zoom lens. It is the first electric power zoom in the Fujinon Lens Family and has a minimum shooting distance of 5cm from the lens surface for macro.
The Fujifilm X-A5 with XC15-45mmF3.5-5.6 OIS PZ is priced at P34,990. The camera is part of Fujifilm’s Mirrorless Digital Camera X Series. Fujifilm products are sold at authorized dealers nationwide.
For information, visit www.fujifilmph.com.