PROPERTY developer Century Properties Group Inc. on Thursday said it is launching its horizontal project in Lipa, Batangas, its second project to date, after the takeup of the maiden launch of its project in Cavite has been successful.
The company said it is launching P2.8 billion worth of 1,867 units in its development called Phirst Park Homes in a 20-hectare land in Lipa.
Located in Barangay San Lucas, Lipa City, the development is close to two industrial parks. It is behind the 470-hectare industrial park Lima Technology Center and a 30-minute drive from the Light Industry and Science Park III. Schools, dining outlets and leisure establishments are close by, with SM City Lipa an 18-minute drive away, the company said.
“We raised the bar in the category of affordable home ownership by offering more value at very attainable price points. This is what we will make available in Lipa, where we are bringing our Tanza concept but with enhanced offerings,” Phirst Park Homes President Ricky Celis said.
The project comes after the company’s maiden launch in 2017 in Tanza, Cavite, which sold 1,200 units with a sales value of P1.4 billion.
About four types of home configurations of the houses will be available, the company said. A 40-square-meter unit starts at P1.2 million with a P9,000 monthly amortization.
Phirst is the horizontal development arm of CPG, a company known for its high-end project development.
“For the development, we are highlighting the community’s amenities by celebrating traditional Filipino games through activity nodes that invite families to rediscover the joy of outdoor play,” the company said.
The central amenity area will have a village clubhouse, adult pool, kiddie pool, kids’ water play area, a children’s playground, basketball area, Wi-fi area and an outdoor cinema.
For its expansion, the company continues to target the growth areas of Calabarzon and Central Luzon, where an estimated 33 percent of overseas Filipino employees come from. Calabarzon represents the provinces of Cavite, Laguna, Batangas, Rizal and Quezon.