Ronald Rey de los Reyes

175 posts
2 minute read

Beepbeep.ph excites 2019

THERE is no other way to start the New Year in exciting fashion than when Beepbeep.ph, an online app that connects car owners to appropriate establishments regarding car tune-ups and other related services, opts to put up a one-of-a-kind car show this coming January 31 to February 3 at the SMX Convention Center in Pasay City.

byRonald Rey de los Reyes
January 4, 2019
3 minute read

True to greener carriers

TRUE to its promise of bringing cleaner vehicles into the country, Pilipinas Taj Autogroup Inc.,  the exclusive local distributor of Tata passenger and commercial vehicles, pulled its latest Euro 4 workhorses in its stables during the seventh Philippine International Motor Show (PIMS) in Pasay City.

byRonald Rey de los Reyes
November 30, 2018
5 minute read

CAMPI brings tomorrow today

WITH thousands of spectators who attended the successful Seventh Philippine International Motor Show (PIMS) recently held at the World Trade Center in Pasay City, we can’t help but applaud the organizers—most especially the Chamber of Automotive Manufacturers of the Philippines Inc. (Campi) for a job well done.

byRonald Rey de los Reyes
November 2, 2018
2 minute read

Lexus Manila unveils new ES

AFTER a scintillating teaser was released at the middle of the year, Lexus Manila has finally revealed the much-anticipated ES 350 at its posh Bonifacio Global City showroom. Bolder and more provocative, this premium city slicker aspires to break convention and go beyond the ordinary.

byRonald Rey de los Reyes
August 16, 2018
3 minute read

The Ferrari GTC4 Lusso ‘Salud mi familia’

FAST and Furious lead Dominic Toretto always cared for his friends, whom he considered “family.” He would shed blood, sweat and tears—even lay down his life for them. We see it all throughout the history of the franchise. This writer, being a family man himself, is truly inspired by all of these, indeed.

byRonald Rey de los Reyes
June 21, 2018
3 minute read

New high for five

SUMMER’s here, and other than frolicking in a placid beach under a searing red sun, what’s fun and sizzling to mull over this season is yet again another fiery start of the much anticipated Toyota Vios Cup—now on its fifth year.

byRonald Rey de los Reyes
May 3, 2018
3 minute read

Welcome the Quintessential British V8

BEAUTY, dynamism and prestige.” These words solemnly left a mark to unsuspecting guests the night when the much-awaited entrée of Britain’s quintessential V8-powered GT, the new DB11, was finally launched on our own local soil. The transcendental evening fit for a fairy-tale took place at the posh Shangri-La Hotel in Bonifacio Global City in Taguig.

byRonald Rey de los Reyes
April 5, 2018
3 minute read

Attack of 10,000 Raiders

THERE truly was strength in numbers as 10,200 Suzuki Raider riders filled the World Trade Center in Pasay City up to the brim for this year’s gathering of the annual iconic Raider R 150 Summit. Through the gargantuan crowd, the whole Team Suzuki family was able to collect funds for the fast rehabilitation of Marawi in their donation drive done in partnership with ABS-CBN Lingkod Kapamilya Inc. (ALKFI).

byRonald Rey de los Reyes
March 28, 2018
3 minute read

Bridgestone brings the fire back

IT may be an old flame but Filipinos have longed to see Firestone back on our local roads. Good thing that Philippine Allied Enterprises Corp. (PAEC) had the knack to bring back the exemplary 118-year-old American tire company to the Philippine islands. During a recent public re-launch held at Brick and Mortar in Bonifacio Global City in Taguig, PAEC announced that Firestone is back.

byRonald Rey de los Reyes
March 28, 2018
3 minute read

More than just a sweet lover

CHANDA ROMERO and other cast members of the 1970’s movie film dubbed as: “Basta Driver, Sweet Lover” may not be the only inspiration for Filipino drivers today left to boost our morale. Despite the travails of everyday grind on our local roads, a recent study conducted by oil giant Shell revealed that drivers of our proud race are the most efficient—thus, even enjoyed smoother journeys compared to other countries.

byRonald Rey de los Reyes
March 15, 2018
3 minute read

Stop the crash

OTHER than its recent launch in Thailand early this year that aimed to promote the latest life-saving crash avoidance technologies, “Stop the Crash!” was also the battle cry of the organizers of the recently held 7th Asean Automobile Safety Forum in Berjaya Hotel, Makati City. Spearheading the convention was New Car Assessment Program for Southeast Asia (Asean NCAP), an automobile-safety rating program jointly established by the Malaysian Institute of Road Safety Research and Global New Car Assessment Program (Global NCAP). 

byRonald Rey de los Reyes
June 1, 2017
3 minute read

Bigger 2017 MIAS sizzles this summer

The Manila International Auto Show (MIAS) has already catered to 500,000 attendees since 2005, not to mention hosting nearly 200 participating companies from the automotive sectors, 500 exhibitors and 400 car display units in the show’s 30,000-square meter exhibit area.

byRonald Rey de los Reyes
March 29, 2017
3 minute read

Car insurance–ensured

MORE often than not, new Filipino car buyers find themselves at a crossroad on what car insurance to get. They encounter dilemmas in looking for the right one that suits their needs and even often suffer at the mercy of perplexingly choosing between lucrative offers.

byRonald Rey de los Reyes
March 16, 2017
3 minute read

Firing up the rooster

2017 is the year of the Fire Rooster, according to popular feng shui, as it is this time that people will be more oriented toward progress and honor, while simultaneously tempering their supposedly fervor.

byRonald Rey de los Reyes
February 23, 2017
4 minute read

An LUV for the Month of love

ALAS—Love month is here. Aside from a bunch of good oxytocin flinging in the air, there are several reasons you will practically fall in love with this modest, yet peppy, life-utility vehicle (LUV) once you get to know it more—personally. This writer considers this refreshed 2016 Suzuki Ertiga will fire up your love hormones and drive you, well—crazy.

byRonald Rey de los Reyes
February 2, 2017
3 minute read

Imprezive at Singapore spectacle

“HERE all is life and activity,” once exulted 1820’s Dutch East Indies Governor General Sir Stamford Raffles when he first founded the country of Singapore, now known as the Lion City and is one of the most successful global financial centers in Asia.

byRonald Rey de los Reyes
January 26, 2017
4 minute read

Ford’s 12 Ds of Christmas

COLD is the early morning breeze, bells, as of now, ringing as colorful parols dazzling by the window awe onlookers—gapers. And, as truth be told, among the rest of the 300 or more so days of the year, this season is the much-anticipated and most-celebrated. For Ford Group Philippines, on the other hand, Christmas is not to dazzle, feast, enamor with gifts and big raffle prizes nor earn awards and tokens; but simply—about giving.

byRonald Rey de los Reyes
December 22, 2016
3 minute read

Three ways Toyota bade good-bye to 2016

UNDOUBTEDLY, the presence of Toyota Motor Philippines (TMP) has always been dominant in the local motoring industry. For years, the auto giant has been sweeping away not just global awards and unit volume sales in the country, but customers’ hearts, as well.

byRonald Rey de los Reyes
December 15, 2016
2 minute read

Forever young

THE band Chainsmokers and rising female song artist Halsey might have sent shivers down one’s spine with their piece, “Closer”, as they imparted a powerful message of “staying young forever”—the feeling of living in the moment, that euphoria, a synergy of rushing emotions from a thought of forever being captured in a capsule of time, all running vividly in one’s fancy. Thus, this same sentiment is what Adventure Cycle Philippines Inc. (Acpi), official local distributor of Austrian motorcycle company KTM, is trying to invoke. Recently, they just opened their flagship store in Bonifacio Global City, Taguig, and started painting the town orange.

byRonald Rey de los Reyes
September 29, 2016
2 minute read

When big boys roar

LIONS, the so-called kings of the jungle, express their dominance through roaring. When they start to open their mouths and unleash that powerful deafening sound, all fall silent.

byRonald Rey de los Reyes
April 28, 2016
4 minute read

Beyond glitz and glamour

I NDEED, all the 400 or so vehicle displays at the recent Manila International Auto Show held at the World Trade Center and the Philippine Trade Training Center in Pasay City, dazzled the thousands who attended the event. The exhibits, which included smart mobility, driving stunts, classics, aftermarket, technology, gadgets and newest innovations, surely tickled everyone’s fancy. 

byRonald Rey de los Reyes
April 14, 2016