IN this era of online collaboration, GMA Integrated News (GMAIN) takes its commitment as “News Authority ng Filipino” a step further with its latest social media initiative: #BalitaKoChallenge.
Launched on September 18, the challenge complements GMAIN’s crowdsourcing and digital news-gathering arm #BalitaKo as well as its new tagline “Mas malaking misyon, mas malawak na paglilingkod sa bayan.” The challenge is already making waves among the younger audience with over 1.3 million views across popular social media platforms as of September 27.
Netizens can do the challenge with GMAIN’s roster of news anchors Vicky Morales, Mel Tiangco, Arnold Clavio, Emil Sumangil, Raffy Tima, Connie Sison, Susan Enriquez, Atom Araullo, Ivan Mayrina, and Pia Arcangel.
Five Breakups and A Romance lead actors Alden Richards and Julia Montes gamely took on the challenge with their video garnering over 120,000 views as of this writing.
Sparkle star Myrtle Sarrosa and award-winning actor Mon Confiado also joined the trend, along with reporters, Regional TV news producers, DZBB reporters, and Barangay LS DJs. Additionally, several NCAA athletes have also joined in.
To participate in #BalitaKoChallenge, netizens only have to follow these simple steps: visit the official GMA Integrated News Tiktok account, where they can browse through videos featuring their favorite anchors. They can then click on the “share” button located beside the video of their choice. Finally, opt for the “duet” or “stitch” feature, allowing them to craft their distinctive interpretation of the tagline. Don’t forget to use the #BalitaKoChallenge in the caption to join the trend.
On air, catch the news and infotainment program Balita Ko, anchored by award-winning and seasoned journalists Connie Sison and Raffy Tima, weekdays at 11 am, on GTV.
Meanwhile, Sanya Lopez gears up for more challenging and exemplary roles as she signed an exclusive contract with GMA Network last September 28. The contract signing was attended by GMA chairman and chief executive officer Atty. Felipe L. Gozon, president and chief operating officer Gilberto R. Duavit Jr., executive vice president and chief financial officer Felipe S. Yalong, senior vice president for programming, talent management, worldwide, and support group, and president of GMA Films Atty. Annette Gozon-Valdes, and senior vice president for entertainment group Lilybeth G. Rasonable.
Also present were other senior GMA executives and Sparkle GMA Artist Center senior talent manager Tracy Garcia.
Sanya turned emotional as she thanked the network for all the opportunities she has received, “Sobrang thank you po sa tiwalang binigay ninyo sa akin. Sobrang proud po ako at overwhelmed with happiness. Maraming salamat kay Tatay, Kuya Germs, kasi siya po ’yung naging daan para makilala ninyo ako.”
The homegrown GMA actress also affirmed that she will continue working hard on her upcoming projects, “For me po, hindi siya basta kontrata na pinirmahan lang. Reward po siya para sa akin. Simple lang naman akong tao na nangarap at kayo po ang naging daan para matupad ’yon. Gagawin ko po ang best ko at mananatili po akong Kapuso.”
Meanwhile, Atty. Gozon highlighted the talent, beauty and good character of Sanya that makes everyone love her, “Nagpapasalamat ako kay Sanya dahil pumirma siya ng exclusive network contract. Ito ang kanyang sign ng loyalty sa GMA at ang GMA naman ay loyal din sa kanya. Now, she is a full-blown artist. Nais kong idagdag na wala akong nabalitaang problemang ibinigay sa amin ni Sanya. Batang-bata ka pa, malayo pa ang mararating mo sa industriya.”
Rasonable also shared her excitement to work on one of the exciting projects lined up for Sanya: “It’s very nostalgic for us and we’re so proud kung ano ang narating mo ngayon. We look forward to the many projects that we will be working on together. Keep up the good work and keep your feet on the ground. We love working with you.”
Because of her charisma and range in acting and performing, it took no time for Sanya to amass admirers. Now, she is ready to light up everyone’s world like no one else can and continue her shining journey with GMA.