GATEWAY Motors Group is on a roll in opening multi-brand of automotive dealerships. As one of the country’s big automotive dealer groups, housing over 21 world-renowned brands, the company recently opened its third premiere Subaru outlet’s door to the public.
Situated within the confines of Westgate, Alabang, the facility sits on a 700 sqm property highlighting a presentable and elegant showroom with three service bays and efficient crews to service all Subaru clients in that southern part of Metro Manila. No less than Gateway executive vice president Michael Goho graced the ceremony and was delighted to share the good news with the guests. Various VIP guests and members of the motoring media also attended the event.
“Presently, our Subaru Gateway comprises a 25 percent share of the entire dealer network, and we are glad to be one of the leading pioneers and proponents for such a prestigious brand. We’re very pleased to have Motor Image as our valued partner, and we hope this collaboration continues to prosper with more enticing promos and a stable inventory. As a volume-oriented company, we intend to level up the volume for Subaru with a highly robust product line such as the Forester, Outback, WRX, and now the Crosstrek. We are also glad that we’ve already surpassed last year’s total sales output. Subaru has captured the hearts of Filipinos over the past decade and will certainly continue to do so with its exceptional products,” said Goho.
Goho also shared that their first two Subaru dealerships in Pampanga and Camarines Sur have been doing well with the re-opening of the economy. “The Subaru brand has many unique traits that can generate its own base. With Pampanga and CamSur, and now with the addition of this Alabang branch, which is very ideal and perfect for the Alabang market, we will aspire and contribute to more growth and brand visibility in the years to come. To stronger ties, more sales, and happier customers, may this venture with Subaru excel and flourish,” he added.
From XV to Crosstrek
Meanwhile, the inauguration of the new Subaru Alabang dealership coincided with the official launch of Subaru’s latest crossover model—the 2024 Subaru Crosstrek. Formerly known as the XV, the all-new Subaru Crosstrek unlocks a new level of all-terrain adventure. Featuring upgraded off-road capability, enhanced technology, and loads of rugged style, Subaru claims the Crosstrek is built with quality Subaru engineering for confidently exploring rugged trails.
From its matte-black finish protective cladding and the glare-reducing hood decal to the 17-inch (2.0 i-L Eyesight)/18-inch (2.0 i-S Eyesight) alloy wheels, the Crosstrek is built for rough places. The rugged design continues into the cabin, which features durable and water-repellent upholstery embossed with the Subaru logo. The 2024 Crosstrek goes even further with potent upgrades, including a more prominent grille with a unique layered honeycomb look, updated LED headlights set at an aggressive angle, and a kinetic new wheel design.
Motivation comes from a 2.0-litre FB20D boxer engine generating 154 hp and 196 N-m of maximum torque paired with a Continuous Variable Transmission. The latest-generation Crosstrek is safer than ever with the upgraded standard EyeSight Driver Assist Technology for more peace of mind. The enhanced EyeSight 4.0 features a monocular lens to see even wider. The upgraded system features Pre-collision Braking, Autonomous Emergency Steering, Adaptive Cruise Control, Lane Centering Function, and Lane Departure Prevention, to name a few.
The Crosstrek 2.0i-L Eyesight variant retails at P1.998 million, while the top-spec Crosstrek 2.0i-S Eyesight is P2.018 million.
Image credits: Randy S. Peregrino