MCDONALD’S customers now have another reason to say “Cheese!” with its fun, flavorful, and savory new dip sauce that pairs perfectly with any variants of their favorite Cheeseburger offerings of the quick service restaurant (QSR).
Cheese Dunk, the latest addition to the fastfood chain giant’s extensive menu, fulfills its commitment to bring upgraded and thrilling dining or takeout experiences while creating a feel good moment to its patrons.
“We are thrilled to introduce this exciting new cheese dip that will take your love for McDonald’s Cheeseburger to the next level,” McDonald’s Philippines Senior Brand Manager Yves Nacpil said during their launch event held recently at McDonald’s Uptown Bonifacio.
McDonald’s Philippines Product Manager Symon Siman could not agree more. After all, “there’s no such thing as too much cheese,” according to him.
“[This is because] we have our Cheeseburger, Double Cheeseburger, and part of our secret menu is our Triple Cheeseburger. And we want to give that ultimate cheese experience with the Cheese Dunk,” he told the BusinessMirror in a sideline interview.
WITH this campaign, the QSR aims to harness the vibrant energy of today’s generation—their craving for new adventures and experiences while wanting for more.
“As we think about it, why settle for being basic when you can be extra. We all have that special something in our life. So that’s why we thought about how McDonald’s can really elevate or upgrade your basic Cheeseburger experience,” McDonald’s Philippines Assistant Brand Manager Maria Margarita V. Yguico explained.
So this led for them to add more cheese to such well-loved burger line, she shared, adding that the dip also complements well with their other food items.
“[You can] match it with any of your other favorite McDonald’s products like our french fries, maybe even our spaghetti, or a sundae if you’re feeling kind of adventurous,” she suggested.
Available till supplies last
CUSTOMERS could not help but keep on dunking for more of this new dip sauce at all McDonald’s outlets in the country via dine-in, take-out, drive-thru, or McDelivery.
The new McDonald’s Cheese Dunk can be purchased as a value meal, coming with a Cheeseburger or Double Cheeseburger. What’s more, it can be availed on its own.
This adds up only P45 to the bill. But a 15-percent discount can now be enjoyed when buying a Cheeseburger/Double Cheeseburger Meal exclusively through the McDonald’s App.
Since Cheese Dunk is available for a limited time only, Siman advised customers to now give their best shot to double up their not-so-basic-anymore Cheeseburger experience.
“So as early as possible, we encourage everyone to try it [in our] all stores nationwide,” he stressed.