Cebu Landmasters Inc. (CLI) on Thursday said it sold in less than one week some 85 percent of the first phase of an economic housing project in Puerto Princesa, Palawan.
The first two towers with 480 units of the P3 billion seven-tower Casa Mira Towers Palawan generated reservation sales of P1.2 billion, the company said.
This brings CLI’s total 2022 reservation sales to P13.5 billion to date.
Projected gross revenues from this 7-tower development is pegged at P6 billion, with phase one set for completion in the fourth quarter of 2025.
“This shows that there is indeed a broader market for our bestselling housing brand Casa Mira beyond VisMin (Visayas and Mindanao), and that our company Cebu Landmasters is gaining traction beyond our regions of focus,” CLI Chairman and CEO Jose Soberano III said.
Soberano said Casa Mira Tower Palawan buyers were not only locals, but also overseas Filipino workers and professionals from neighboring localities who want to invest in Palawan.
“This is a strong indicator of important factors that appeal to investors, the development’s value proposition of giving more and its location being close to tourism sites in Palawan.”
Located in a 2.09-hectare property, Casa Mira Towers Palawan offers 20 square-meter studio units and one-bedroom units up to 32 square meters in 7 mid-rise towers. It will be operated by CLI Property Management to ensure security and efficient services.
Casa Mira Towers Palawan will be the 15th community to carry the brand which includes vertical and horizontal developments. There are close to 18,000 Casa Mira units throughout key cities in Visayas and Mindanao.
The company said Casa Mira communities offer residents swimming pools, clubhouses and other amenities usually associated with developments with higher price points. Casa Mira Palawan’s total contract price is from P2.3 to P5 million.
“The very high sales take up of Casa Mira Towers Palawan clearly shows that there’s a lot of opportunities in Palawan and we’re looking at how we can further serve the markets in the area,” Soberano said.
Image credits: Contributed photo