Following the successful release of the adidas City Shop “Manila Hoops” tee collection in collaboration with Filipino muralist and illustrator Jappy Agoncillo, adidas Philippines unveils the next chapter of its hyperlocal collaboration with the featured artist through the launch of the D.O.N Issue #3 “Origin Story.” A special edition release of NBA Star Donovan Mitchell’s signature basketball shoe, the Filipino-designed colorway has been released earlier this month.
Inspired by Filipinos’ vibrant street style, Jappy’s love for superhero comic books, and the heroic origin story of three-time NBA All-Star Donovan Mitchell, the Filipino-designed colorway features unique elements that pay tribute to both Donovan and Jappy’s roots.
For instance, there’s an ode to the significance of tigers to Jappy and Donovan. With the animal being Jappy’s signature mark and Donovan’s middle school team, the Greenwich Country Day School Tigers, tiger stripes run across the heel of the shoe.
“We at adidas Philippines know and value the importance of being true to one’s roots,” said adidas Philippines Brand Communications and Sports Marketing Manager JD Cortez. “Like our past Filipino-inspired projects and through collaborations such as this, we are proud to give local artists like Jappy Agoncillo the platform to represent and illustrate the true essence of being Filipino beyond what the world already knows about us.”
The collaboration with Jappy is a continuation of adidas Philippines’s commitment to supporting Filipino Creators through hyperlocal releases. The D.O.N. Issue #3 “Origin Story” is the fourth Filipino-designed adidas footwear, following the releases of Harden Vol. 5 “Manila Heritage” and Quiccs Forum by toy designer Juanito “Quiccs” Maiquez and the Ultraboost DNA City Pack by Gregg “Egg Fiasco” Guleserian.
The new D.O.N. Issue #3 “Origin Story” was released in adidas stores across the Philippines and Southeast Asia on June 12.
More information is available at facebook.com/adidasphilippinesonline and instagram.com/adidasph.