With careful, deliberate lyrics and earnest, folksy tunes, Chad Price has accumulated multiple national/international TV sync deals and millions of streams on Spotify. Known for his ability to turn vulnerability into hits that really hit in the feels, Chad’s newest song, “Broken Open”, celebrates “brokenness.”
According to the Ontario-based singer-songwriter, “Broken Open” took its inspiration from his decision to “go inward and acknowledge the pain.”
“There might be parts of me that are not where they need to be, and there are parts of me that might be broken, but that’s okay because we kind of need to be broken in order to breakthrough and discover who we are, and discover who we are meant to be,” he explained. “It’s about celebrating the brokenness with everyone and acknowledging that everyone has their own pain and empowering each other from that.”
Like most of Chad’s tunes, “Broken Open” combines sensibilities of pop, folk and R&B with a more intimate, almost campfire-y feel with a choir echoing his vocal to give a big, hopeful atmospheric vibe.. Drawing style choices that evoke artists like Leon Bridges, Cautious Clay, and Bill Withers, Chad’s music captures the spirit of an ‘old-soul’ with its maturity and wisdom-laced lyrics that strike a chord for young and old alike. With the release of hits such as “Weight”, “Somehow, Someway” and “I Live Alone”, Chad was able to grab people’s attention with his strong lyrics and earn his spot on the “artists to watch” discussions.
With the success he’s currently enjoying, it’s now hard to believe that he actually never planned to pursue music professionally.
“It was always just a hobby to me,” Chad confessed. “I never had any professional aspirations until I was in university and I discovered the music of one John Mayer who really inspired me to create music for myself for the first time.”
After this bolt of inspiration, Chad wasted no time and began writing and writing, slowly but surely coming up with a sound that worked best for him. This led to his signature style of sparse lyrics that pack a punch and led critics to call him a “modern-day poet.”
“I consider myself a songwriter, first and foremost rather than as a performer or as a recording artist, songwriting is what gives me the most joy, so I put a lot of value and intentionality in my words. I love being precise with my words in my music, I think words are a science and a fine art,” he explained.
Chad Price’s “Broken Open” is now available on all major streaming platforms.