National food fair stages biggest comeback since Covid-19 onset

After a two-year hiatus, the highly awaited 2022 Hybrid National Food Fair (HNFF) is set to return from June 1 to 5, 2022 at the Megatrade Halls 1-3, SM Megamall, Mandaluyong City.

Organized by the Department of Trade and Industry—Bureau of Domestic Trade Promotion (DTI-BDTP) in partnership with the DTI Regional Operations Group, officials say the 2022 HNFF is envisioned to be the biggest domestic trade event since the onset of the Covid-19 pandemic.

Featuring the best food products from the country’s 16 regions, 250 exhibitors are participating in the traditional fair setting, complemented by an additional 200 micro, small and medium enterprises (MSME) in simultaneous virtual events on the Lazada e-commerce platform, which can be accessed at https://bit.ly/NFFxLazada, as well as social media and other livestreaming sites.

The five-day order-taking, business-matching, and retail event showcases innovative and sustainable food products, unique and eco-friendly packaging materials, table and kitchen linens, tableware, kitchen utensils, cooking tools made of native materials, as well as dining room furniture and décor, plus essential items for the hotel and restaurant industry.

As the premier trade show for food entrepreneurs, the 2022 HNFF includes special settings to elevate the food fair experience.  Show highlights include the following: Negosyo Center One-Stop-Shop; Digital Partners Lounge; Fresh Produce Pavilion; KAPEtirya Philippine Coffee Pavilion; PINASarap! Innovative Food Gallery; Tara, Kain Tayo! Tablescape and Bar Special Setting; and #FlexPHridays Photo Wall Corner.

There will also be a daily program of activities that will feature the Kusinang Filipino and live cooking demonstrations. In addition, business talks on the latest industry trends as well as seminars on government services will provide MSMEs with additional information and resources to enhance their entrepreneurial journey. For a lighter touch, the Philippine wine mixing show will be a regular segment in the daily program. All the workshops are open to the public, and admission is free. For the online audience, the program activities will be streamed simultaneously on the BDTP’s social-media channels.

With sustainability as an increasing concern, the 2022 HNFF promotes a sustainable shopping experience by encouraging fair-goers to bring reusable shopping bags and help keep the surroundings clean.

Also, keeping mindful of health and safety, hygiene stations with alcohol and hand sanitizers will be available at strategic locations. All exhibitors and their staff are fully vaccinated and observe safety protocols. Everyone is expected to wear a mask at all times and to maintain social distancing.

The 2022 Hybrid National Food Fair brings together the best physical, on-site trade show and expands its reach by incorporating digital, online components to reach Filipino foodies from all over the country and beyond.

For more information about the 2022 Hybrid National Food Fair and other programs of the DTI-Bureau of Domestic Trade Promotion, please follow their social-media accounts on Facebook, Instagram (dti.bdtp), and Twitter (@DTI_BDTP). You may also e-mail BDTP Director Marievic M. Bononan at bdtp@dti.gov.ph.

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