GOAL Diggers PH, a podcast that features conversations with distinguished sports personalities, added a new segment that will provide practical sports marketing and sports events management advice.
Robbie de Vera, founder and chief sports advocate of sports marketing organization XMPLR, made the announcement during Tuesday’s online Philippine Sportswriters Association (PSA) forum.
De Vera, who once played competitive football, said Sports Events Essentials 1 and 2 is scheduled on March 13 and 20 starting at 11 a.m. on the Goal Diggers PH Facebook page.
Next month, Goal Diggers PH will also launch a more in-depth sports management course with the goal of helping develop more sports leaders and impactful sports events.
The topics will cover sports marketing, events management, project management, safeguarding sports in the medical and legal aspects, digital marketing and crisis management.
“We want to reach as many people as possible and contribute to help uplift sports. This is a program for motivation and guidance to help create change,” De Vera told the session presented by San Miguel Corp., Go For Gold, Milo, Amelie Hotel Manila, Braska Restaurant and the Philippine Amusement and Gaming Corp.
Simone Jaldon, head coach of the Ateneo men’s football team in Davao, also joined the forum.