With futurists claiming that vegetarian food will dominate the foreseeable future, the same company that introduced the Wonder Burger, 100 percent plant-based, gluten-free, soy-free, no MSG and locally made, has now introduced Wonder Grounds.
This ground meat alternative can be your constant companion for making any dish that calls for ground meat such as pasta, tacos, omelets and even the now trending Nacho Bake. The company, Guiltless Inc. has been continuously searching and studying about plant-based alternatives as consumers become more familiar with less meat in their diets or no meat at all.
“We have had such a great reception for Wonder Burgers, we decided to launch the grounds soon after,” says Chit Juan, spokesman for the new company. Juan is known to spot upcoming trends such as the green business retailer she founded in 2008 (www.echostore.ph) when others thought she was too ahead of her time. She started a Farm to Table restaurant (Le Bistro Vert) in 2011 when sustainable food was still a dream. So now, it is not a surprise that she has again started a future trend—plant-based food.
Wonder Grounds are now sold at ECHOstore, which pioneered meatless burgers using local vegetables like mushroom and banana heart which were among its popular locally-sourced vegetarian options. Now, there is Wonder Meat, Wonder Burgers and Wonder Grounds—which addresses more options of the “Transitioners.”
“After the movie Game Changers came out more people started asking for meatless options , mostly men who were influenced by the Netflix film documenting how men had better performance when they switched to a plant-based diet,” she says.
“We developed these for those wanting to transition to meatless diets,” Juan continues. I am a flexitarian so it fits right into my lifestyle, too. Some vegans may only still prefer vegetables rather than processed “meat,” but it gives a choice for those who still want the texture and mouth feel of meat.
With these local choices, one need not think of paying for carbon footprint of imported “meatless” frozen patties or sausages. Since it is local, it is easy to order and accessible to online shoppers as Guiltless has partnered with online resellers as well as known green and healthy stockists like ECHOstore and Real Food.
Hotels and restaurants are now developing their meatless menu options and will soon feature Wonder Meat products as customers are now demanding for meatless meals or the more trendy term plant based. Soon, you will not see vegetarian in the menu sections, but PLANT-BASED.
This is a food trend that may be here to stay. The future will be plant-based. And the reasons are many—ethical, religious and now environmental.