Vision is the ideal state of the future, which is formulated and stated to guide individuals, businesses and organizations to where they are heading—it is the destination by design. The shared vision of an organization becomes a powerful element of influence in leadership and a strategic compass in shaping its culture. Aligned with the sense of purpose, which is the mission, and the binding philosophy, which are the core values, the vision is the end-in-mind that anchors the organizational and business direction and development. Businesses with sound fundamentals, in terms of shared vision, purpose-driven mission and vibrant core values, are most likely to survive and thrive through crisis, including the
Covid-19 pandemic.
In times of disruption, the organizational resiliency is put to a test. Navigating toward the vision becomes challenged by the changing realities within and around the business environment. With competencies in leading and managing change, organizations will be engaged to confront the disruptions. Pivot, which is the changing of strategies while focusing on the same vision, comes handy for businesses with leadership and teams that are in place to “roll with the punches” and recover to bounce back and move forward. The disruptive experience even becomes an energizing circumstance that empowers the individual, the teams and the entire organization. Then, the organization resorts to innovation.
Innovation becomes a life-giving alternative derived from the effective leadership and efficient team management onward and along the organizational journey—in the pursuit of the shared vision. It results from what Peter Drucker calls “the creative destruction,” in response to disruptions like the pandemic. Innovation creatively leads to value creation, which is responsive and relevant to the changing needs of the business stakeholders like its customers. It leads to the transformation of what the business is and what it does. Innovation makes the business agile enough to adopt to change and be ahead of the competition. It becomes a choice that the business makes to take the chance to change toward the future, like what is referred to as the New Normal.
The dynamics of vision, disruption and innovation take centerstage during the upcoming 28th Metro Manila Business Conference of the Philippine Chamber of Commerce and Industry-National Capital Region. Facing the unprecedented pandemic crisis that no one has ever experienced in a lifetime, the PCCI-NCR navigates the 28th MMBC with optimism through a vision that remains as the anchor amid disruption toward agile innovation. The MMBC 2020 aims to provide the learning and networking experiences among Filipino businesspeople not only in the NCR but in other parts of the country and all over the world. Through virtual interaction and remote broadcast technologies, the MMBC 2020 is designed to reach an audience without the limitations of time and space on September 3 and 4, 2020 from 8:30 in the morning until noon.
The MMBC 2020 aims to provide for meaningful learning, memorable experience, bold action-agenda, and collaborative synergy among businesspeople along with other stakeholders in government and other sectors.
PCCI Vice President for the National Capital Region, Delia Jimenez, leads the 16 local chambers in Metro Manila. She envisions that this conference will re-charge the energy of the micro, small and medium enterprises (MSMEs) in the region to bounce back. She ensures that the conference will provide for learnings and action agenda so that the businesspeople can learn together from the collective intelligence of keynote speakers, panelists and discussants. Jimenez takes pride that the MMBC is for free and reaches out to all Filipino businesspeople.
Secretary Fortunato de la Peña of the Department of Science and Technology and Secretary William Dar of the Department of Agriculture are keynote speakers for the opening and closing ceremonies, respectively, with PCCI National President Ambassador Benedicto Yujuico and PCCI Chairman Alegria Limjoco to deliver inspirational messages as well.
In the Learning Session on Vision, participants will be able to model a purpose-driven entrepreneur who attains mastery of the self, the new enterprise and the current environment with values as compass in a balanced-scorecard road map. It will be chaired by PCCI Regional Governor Jose Tayawa, with Dr. Carl Balita as moderator and shall have Presidential Adviser for Entrepreneurship Joey Concepcion as Main Discussant. In the panel are Ms. Sheril Quintana, President of the Philippine Franchise Association; Steve Benitez, President of Bo’s Coffee; and Dr Helen Rigor, Vice President of St. Paul College.
In the Learning Session on Disruption, the participants will be able to discuss the impact of the modern disruptions in business, like the fourth Industrial Revolution, the idiosyncratic millennial generation and the recent Covid-19 pandemic in the emerging business ecosystem, and determine how entrepreneurs can cope with these disruptions. It will be chaired by PCCI Regional Governor Tess Ngan Tian with Consul RJ Ledesma as moderator and shall have Trade and Industry Secretary Ramon Lopez. In the panel are Jennylle Tupaz, President of Ayala Mall; Rhoda Caliwara, President of Philippine Association of Legitimate Service Contractors; and President Richie Cuna of Milkin Corp.
In the Learning Session on Innovation, the participants will be able to pivot and migrate to the new normal and engage in continuity planning while optimizing the opportunities in agriculture while merging the digital ecosystem. It will be chaired by PCCI Regional Governor Julie Quiroga with PCCI Director Bobby Amores as moderator and will have Private Sector Representative to Legislative-Executive Development Advisory Council George Barcelon as Main Discussant. In the panel are Mr. Josiah Go of Mansmith and Fielders; Ms. Debbie Ledesma, Vice President of Philippine Long Distance Telephone Co.; and Toby Claudio, President of Toby Sports.
PCCI NCR Vice President Delia Jimenez expressed optimism that, while the impact of the pandemic is massive to the businesses in general and to business people in particular, the future is bright in the hands of the entrepreneurs whose vision is solid amid the Covid-19 disruption that incites innovation.
