Emperador Inc., the liquor arm of businessman Andrew Tan, on Tuesday said its whiskey businesses in developed countries and China performed well in the first half of the year.
The company attributed this to the high demand for Emperador products despite the devastation caused by the Covid-19 pandemic.
Emperador, known locally as the top seller of cheap brandy products, said the company saw strong whisky sales in the United States, Sweden, Spain, the United Kingdom, Russia and also China.
Whyte & Mackay Ltd., a wholly-owned unit of Emperador in the United Kingdom, has reported a 34-percent growth in sales volume for the first half of the year, driven mainly by Whyte & Mackay Blended Scotch.
Whyte & Mackay currently owns and operates five whisky distilleries in various parts of Scotland.
Whisky sales in Russia were up by 69 percent for the period, driven by strong commercial and marketing of the product as several of its premium brands such as Jura were driving growth in the Russian market, the company said without giving other details.
Amid the lockdown across China due to the pandemic since the start of the year, Whyte & Mackay’s business yielded a portfolio growth. There were large orders for Dalmore and Fettercairn range across China as the country eased up its quarantine lockdowns during the second quarter, the company said.
“China has bounced back quickly after it re-opened its economy. We are pleasantly surprised at China’s remarkable resilience and its strong preference for luxury and super premium goods has returned so quickly as it began its V-curve recovery. In fact, our sales orders for June and July alone are 125 percent more than the same period last year,” Glenn Manlapaz, CEO of Emperador International, said.
“We are very optimistic that our Whyte & Mackay full-year revenues in China will more than double this year.”
Image credits: www.allianceglobalinc.com.