ANASTASIA Beverly Hills is known for its brow products, particularly its Dipbrow Pomade and the Brow Wiz. The brand is also known for its eye shadow palettes and highlighters.
The brand, founded by Anastasia Soare, became so popular that they introduced other products, such as foundations and color cosmetics. Before I got to try Anastasia Beverly Hills’s other products, my favorite was their lipstick primer.
Anyway, Soare is known for the Golden Ratio brow shaping technique, which is based on three “musts.” One, the brows begin directly above the middle of the nostrils. Two, the high part of the arch connects the tip of the nose with the middle of the iris. Three, the brow ends where the corner of the nostril connects with the outer corner of the eye.
In November, Anastasia Beverly Hills finally opened its first physical store in the Philippines at Rustan’s Makati. Before that, the brand was available through e-commerce platforms, like www.sephora.ph.
During the launch, Rustan’s gave us some
of Anastasia Beverly Hills’s products, including the Dipbrow Gel. I assume this is the version of the Dipbrow Pomade in a wand. I’ve been using this since I got my brows newly groomed and I love it. The color I have (Chocolate) is a bit intense so I apply it with a light hand. I’ve been following makeup artist Anthea Bueno’s style of applying a brow gel first before filling in with a pencil if there are still bald spots, or areas where hair is sparse.
I actually like the Brow Wiz because it’s so easy to use. I’m more of a pencil person when it comes to brow products but when my brows haven’t been groomed in a while, they really look wild, so a pencil is not enough.
During the Philippine launch of Anastasia Beverly Hills, we got to swatch their Luminous Foundation and the liquid lipsticks. Earlier, I mentioned that I have been using their Lip Primer, which I really love. This doesn’t moisturize lips. What it does is to prevent lip color from smudging, bleeding or looking crusty, very helpful when you’re wearing matte shades.
Now, on to another product that I received from the brand. They gave me the Modern Renaissance Palette, which consists of 14 highly pigmented shades. At first, I was intimidated because some of the shades seemed too intense.
The eye shadows in the mostly matte palette apply very smoothly. I was pleasantly surprised at how well I could control application (this is always an issue because I am not really an expert). One more thing I like about this palette is that it can be used without a primer and it would last for six to eight hours.
My favorites of the lighter shades are Tempera and Golden Ochre. I also love Antique Bronze and Raw Sienna. None of the shades in the palette are unusable. Even the darker ones can be sheered out for a cute spring look.
I so love the palette that I gave away one of my three palettes. The palette I gave away was my most expensive one.
I feel that Anastasia Beverly Hills Renaissance Palette has everything I need in a palette. I have one more palette, an orange and red dominated palette for looks that are more intense and smokey.
Also, I have always been curious about Anastasia Beverly Hills’s Glow Kits. I have my eye on the Sun Dipped Glow Kit but right now, I cannot justify a new highlighter purchase because I have so many. I have, however, read good reviews about it, and how natural it looks.
So, yes, I need to finish at least one highlighter before I can even think about buying a new one.