ROCKET Internet-backed hospitality management company Zen Rooms is focusing on developing its business in the Philippines, where it has centralized its headquarters amid steady demand for budget accommodations.
Zen Rooms cofounder Nathan Boublil said this move is driven by the continued economic growth of the Philippine economy, which grew by 6.2 percent in the third quarter of 2019. He also cited a study conducted by Oxford that concluded the Philippines will be the second top driver of global economic growth in the next decade.
“We are placing the heart of our company in one of the most hospitable nations in the world. By having our headquarters in the Philippines, we believe we can build the strongest hospitality team in the region,” he said.
Boublil noted that his group would also like to focus on developing the accommodations sector in the Philippines, which he said, “is plagued with inefficiencies.”
“We want to transform the Philippines accommodation market with our technological and operational solutions to improve its safety and value for money. By using this market as a base to trial market-leading technologies, we can successfully scale them across the region,” he said.
The company official noted that this move will “offer a boost to the local economy and its people,” further increasing the 400 jobs that it created since it was launched a few years ago.
“We see so much potential in the country’s young generation, as their creativity, and optimism, is what makes them stand out and it is absolutely admirable,” he said.
Currently, Zen Rooms is present in 30 cities around the country with over 300 Zen properties.