TO keep the public updated on the traffic situation, flood alert and disaster and emergency preparedness, the Metropolitan Manila Development Authority (MMDA) is set to develop a system via mobile application in partnership with MediaQuest Holdings.
On Thursday MMDA Chairman Danilo D. Lim signed a memorandum of agreement (MOA) with Ray C. Espinosa, president and CEO of MediaQuest, to cement their partnership in delivering useful information to the general public using the latest technology.
Under the MOA, the MMDA and MediaQuest Holdings will develop a mobile application that will give users access to traffic situations across major thoroughfares that would help motorists in planning their trips and commuters in traveling the metropolis.
The mobile app will also deliver information related to road conditions, road repairs, floods, Pasig River ferry system and other public transport schedule, earthquake preparedness updates, other useful information.
They target to launch the mobile app in December this year.
The MMDA and MediaQuest have also agreed to cooperate with one another in providing real-time information through respective media platforms like TV5, Cignal’s One News.
During the event, Lim expressed gratitude to MediaQuest officials for collaborating with the agency to keep the public informed.
“I am sure this platform will help prevent the spread of disinformation and help increase the public’s participation at a higher level,” Lim said.
“Our interest is to involve the public in the government’s programs. With media’s effectiveness and credibility at hand, we hope to develop a culture of vigilance leading to an involved citizenry,” he added.
Espinosa thanked the agency for the opportunity to service the public.
The MMDA earlier collaborated with TV5 in developing Traffic Navigator that allows motorists to get real-time traffic updates via the Internet.