BOSCH Security Systems (BSS) Ltd. and Sony Corp. will now focus on strengthening their collaboration that was first announced in November last year, BSS said.
In a statement, BSS said the focus comes after the official approval of the antitrust authorities of the business partnership of the two firms in the field of video security solutions became effective by February 1. In China the partnership will start on April 1, BSS said.
The partnership entails a both sales and marketing cooperation, as well as a technical collaboration, the company added. As part of the sales and marketing partnership, Sony’s video security sales and marketing associates joined a newly formed dedicated team within the BSS organization. Sony’s video security customers, in all markets except Japan, will be served and supported by this sales and marketing team.
“We are moving forward with this partnership, which will feature jointly developed products that fully leverage our industry-leading expertise in video image quality and performance,” Sony’s Toru Katsumoto was quoted in a statement as saying. According to BSS, it expects the first jointly developed products to be launched next year.