MULTIMEDIA conglomerate PLDT Inc. has struck a partnership agreement with the Miss Universe Organization and Solar Entertainment for the live broadcast of the Miss Universe 2016 pageant through its various terrestrial and digital channels.
“With the combined reach of PLDT, Smart and TV5, we are providing our countrymen more ways to enjoy the pageant. We are giving them exclusive access to behind-the-scenes [footage] and key events, such as the very popular swimsuit and long-gown competitions and, of course, real-time viewing of the much-awaited coronation night,” PLDT Chairman Manuel V. Pangilinan said on Thursday.
He said the “robust fixed-line and wireless networks” of the group will allow Filipinos to have “the best viewing experience of the pageant” in the Philippines.
“With our robust network capabilities and the largest consumer base of over 75 million Filipinos, millions of fans can watch the pageant events via multiple platforms, whether on TV, laptop or mobile—whenever they want, wherever they want,” Pangilinan said. PLDT and Smart will also provide fixed broadband and mobile connectivity to power the Miss Universe pageant throughout its stay in the country.
“We are ready to contribute our top-notch products and services to make it a more engaging experience for everyone. Miss Universe 2016 will be using PLDT and Smart’s services throughout their entire journey, while fans will be able to immerse themselves in not only the coronation night, but also on all the exciting events leading up to it,” PLDT Chief Revenue Officer Eric R. Alberto said.
On top of the complete broadcast coverage of the coronation night, TV5 will give viewers access to the preliminary show, specifically the swimsuit and long-gown rounds.
Contestants started arriving in Manila on Thursday.
On Saturday the contestants will be flying off to Boracay; and will be in Vigan the following day. Monday will see Manila welcoming the candidates to a ball.
By January 17, they will be in Cebu; January 18 in Baguio; January 19 in Davao and Batangas; January 20 in Manila for an event hosted by the Solar Group of the Tieng family; January 21, a grand fashion show; January 22, a food festival with Miss Universe 2015 Pia Alonzo Wurtzbach; and January 24, National Costume presentation.
The rest of the days leading up to the January 30 coronation of the new Miss Universe will be devoted to rehearsals.