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    Helping people plan for the future

     

    This year is my 20th year in the financial-services industry, and I am a bit nostalgic. Besides the fact that I am not as young as I think I am, I’d like to say that 20 years have been eventful, to say the least.

    I’ve personally experience a personal roller coaster, but just like the old Gladys Knight song, “I’ve had my share of life’s ups and downs, but fate’s been kind, the downs have been few.” Thank you, Lord. There are many things I am thankful for in the last 20 years of my professional life. Foremost is that for 17 years I have a wonderful partner, my wife Mia, who has also embraced my zeal and advocacies.

    For many years, I’ve been blessed to interact with countless people, with whom not only do I get to share my knowledge and passion, I get to learn a great deal from them, as well.

    Rolly Robles, a former boss, once shared the concept of SPICE—S for service, P for personal and professional growth, I for income, C for challenge and E for enjoyment. If I sum up my many years in this industry, I’d like to say that the concept is pretty much accurate.

    So what do I really do? Many things. I’m an employee and, at the same time, a “trying-hard” entrepreneur. But to be more accurate, I mostly help people plan their financial future or teach people on how to help other people. For the past years, I’ve been doing more of the latter in my capacity as a teacher.

    Is it easy? Sometimes it is, but most of the time it isn’t. Acquiring the necessary technical skills can be challenging, but financial planning isn’t really rocket science. There are gazillion books, web sites and training programs on personal finance. Obviously, my favorite personal-finance site would be www.income-tacts.com and the Registered Financial Planning Institute. Acquisition of technical skills isn’t all too difficult; learning soft skills so you can apply the technical skill is the hard part.

    Telling people they need to take personal-financial planning seriously is easier said than done. Majority of Filipinos are more interested in many things other than personal finance. Our savings rates are among the lowest in the world. Filipinos with insurance coverage are, likewise, just as low. Less than 1 percent invest in the stock market. Mutual funds, UITF or index funds are not something your average Filipino will know, let alone understand.

    I’m really excited about the Pera bill, but I wonder if our brothers and sisters will take advantage of it once enacted. The average people are aware they need to plan for retirement, but still fail to do so.

    The common reason you would hear is they don’t have enough money to plan with. I agree; that’s enough reason. But isn’t that enough reason to take planning seriously, as well? If income is hardly enough today, isn’t it logical to concern ourselves with proper financial planning? If living expenses are not enough with our income, how will we survive when we don’t have the capacity to produce income anymore?

    Convincing people that they need insurance, long-term savings and a healthy cash flow is not that easy. You would hear all sorts of excuses and you would see people uninterested. However, during sale of flat TVs, cameras, cell phones, branded clothes, etc., you would see long queues.

    I visited a gadgets sale a few weekends ago and saw an extremely long line. Going through a madness sale in a mall is really, well, madness. It makes one wonder how people are taking financial planning seriously. Not many, I assume.

    The biggest hurdle of a “would-be” financial planner is not so much on the acquisition of technical skills. People will not be so interested in the time value of money or financial-needs analysis until it’s too late. Creating awareness and motivating people to do something are the biggest difficulties.

    The fact that many in this profession are more interested in making a sale than actually helping people only adds to the difficulties. Making a sale is not an issue; one needs to earn from his profession and sales of financial instruments is a very honorable profession. However, when a practitioner starts to misrepresent and mislead clients, that’s a big problem.

    Many practitioners would make unfounded claims for their products, like a low-risk and high-yield product. Unscrupulous practitioners should be behind bars or at least barred from practicing. These practices make it very difficult for legitimate practitioners from gaining the trust of prospective clients.

    Trust is the key to helping people plan their financial future. A financial planner needs to build his competency and exhibit utmost professionalism at all times so people would listen to him. If one wants to experience success in the financial-practitioner profession, he needs to really build himself well.

    Unscrupulous practitioners notwithstanding, Filipinos really need to hear from professional practitioners and must have open minds and open hearts. Our average financial condition is really disturbing and causing us a lot of difficulties in life. Further, the economic impact of a nation of uninsured poor savers is really precarious. 

    What should we do? Well, we should continue to build more professional practitioners, teach them well and make them adhere to values like competence, integrity and commitment.

    At the same time, those who are in a position to create awareness should go double-time. Write more books, have more seminars, build more web sites, write more articles, etc. Take awareness to more mainstream avenues like the mass media. But it can go beyond that.

    I was ecstatic when our pastors at Victory Christian Fellowship Greenhills announced that for five weeks, our topics would revolve around money and personal finance. Wow! The church needs to look after its flock; money issues are foremost in their concerns. Church celebrities like Bo Sanchez and Chinkee Tan have been talking about money and personal finance from a biblical perspective and are convincing people that God truly wants them to live victorious lives.

    I recently taped an interview by a bishop for his TV talk show. The topic was personal finance. I asked the bishop why he felt there is a need for it. He told me the church is really concerned about the welfare of the people, spiritually and physically (or financially). The Bible is full of verses that relates directly to money issues, and when you read it, you can really feel that God wants us to be living great lives in all aspects.

    Bo, Chinkee and many more are making people realize that. I am encouraged to see more authors write about the topic, and its great that their books have been selling. My good friends Efren Cruz (Pwede Na!), Al Sembrano (10 Sikreto ng Mayaman) and Chinkee Tan (Till Debt Do Us Part) are great literatures to help people. The country’s leading motivational and inspirational guru, Francis Kong, has been encouraging people to take control of their financial lives through many of his seminars and talks. These are all great and we need more.

    Sometimes I wonder if I’m making any impact at all, even a miniscule one. I guess only time will tell. However, I will continue to do what I am doing for the next 20 years and longer, I hope. I want to encourage people in the profession not to give up too easily when their job becomes too challenging. I would like to encourage my peers in the training profession to continue to teach. I would hope that people like Efren, Al, Chinkee and Francis will continue to write books and speak to as many Filipinos as they can. I pray that there will be many of us who will help our brothers plan for their future.

    Twenty years in the industry. The past was good and the future will be bright if we do the right things in the present. Looking forward to my next 20 years! Let’s go and help the people plan for the future.

    ****

    J. Randell Tiongson is a training specialist, personal-finance educator and coach and a director of the Registered Financial Planning Institute. He has been engaged in the various facets of the financial-services industry for nearly two decades. He is also the cofounder of www.income-tacts.com with Efren Ll. Cruz, an interactive site dedicated to the financial literacy of every Pinoy. For inquiries, you may send an e-mail to  randellt@gmail.com. Join the 12th RFP Program (September 27 to November 29, 2008). Visit www.rfp-philippines.com or inquire at info@rfp-philippines.com/tel. no. 634-2204.

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