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    Mars Inc. urges RP farmers
    to plant more cacao
     
    By Jennifer A. Ng
    Reporter
     

    MARS Inc. is encouraging Filipino farmers to plant more cacao to take advantage of the appreciation of the price of cocoa beans in the world market.

    Dr. Smilja Lambert, research manager of Mars in the Asia-Pacific, said in a forum held at the Department of Agriculture Wednesday that world prices of cocoa went up to an average of $3,200 metric ton (MT) last month from $2,500 per MT in April.

    “Cocoa futures reached an all-time high of $3,275 per MT just this week,” said Lambert.

    Mars Inc. said there is a huge market for cocoa. Earlier, the company noted there is a big demand in Asia for the commodity, but there isn’t enough cocoa beans to supply the region’s needs.

    Worldwide, the demand for various cocoa products grows by 3 percent year-on-year. Despite the increase in world demand, an official of Mars earlier noted that leading cocoa producers like West Africa could not produce enough to supply the appetite of the world for cocoa.

    China, Japan, Malaysia and Indonesia import about 220,000 MT of good-quality fermented beans from West Africa, where 70 percent of the world’s cocoa is currently produced.

    Global demand for cocoa, Mars noted, has steadily increased over the last decade. Apart from new large markets for chocolate products like China and India, there has been a shift in consumption patterns in the established consumer markets to “dark chocolate,” which has a higher cocoa-bean content.

    This is because recent studies suggest that cocoa flavanols, the naturally occurring compounds in cocoa, have a beneficial effect on cardiovascular health.

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    Mars Inc. urges RP farmers to plant more cacao

    MARS Inc. is encouraging Filipino farmers to plant more cacao to take advantage of the appreciation of the price of cocoa beans in the world market.

    read more