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    By Andy Sevilla
     

    SHOW the way ahead!

    This was the battle cry of the new Suzuki SX4 Sedan, which officially entered the country’s automotive compact sedan segment in a grand launch on May 30 at the Le Pavilion in Pasay City.

    “The Suzuki SX4 Sedan is Suzuki Philippines’ first sedan type in addition to our already powerful automobile line. I am confident that this model will live up to your expectations. Competition in the Philippine automobile market is getting to be more and more severe. In response, we at Suzuki are planning to introduce stylish and performance-packed models in the future. In this regard, we once again ask your cooperation and support to survive in this tough competition,” said Suzuki Motor Corp.’s assistant manager for Asia Marketing Group 1 Hinori Yorita in his welcome address.

    For his part, Suzuki Philippines’ president Kiyoshi Kawahara said the SX4 Sedan is “an eye-catching and unique vehicle that captures both a sporty compact and an elegant setup that is the product of Suzuki’s extensive development of engine and transmission technology.”

    TOP Suzuki officials show off the all-new Suzuki SX4 Sedan during the grand launching of its newest vehicle in the local market on May 30 at the Le Pavilion in Pasay City. From left are (partly hidden) Wataru Doi, general manager of the motorcycle division; Kiyoshi Kawahara, president of Suzuki Philippines Inc., and Hinori Yorita, assistant manager for Asia Marketing Group 1 of Suzuki Motor Corp. --ANDY SEVILLA

     

    The two, together with Wataru Doi, general manager of Suzuki’s motorcycle division, were on hand as Suzuki unleashed its latest addition to its growing array of spirited Suzuki vehicles in the country that included the Alto subcompact, the all-purpose APV family van, the Grand Vitara SUV, the sporty Jimny and the stylish Swift Hatchback.

    Created by the same team that won worldwide acclaim with the Swift hatchback, the SX4 Sedan offers optimum driving performance and sleek styling that can definitely compete with its sports-sedan counterparts sold in the local market.

    Pegged at P814,000, the completely built unit from Japan is powered by Suzuki’s M16A DOHC, 16-valve, 1.6-liter four-cylinder engine that produces 102 hp at 5,500 rpm and 145 Nm of torque at 4,200 rpm. It is mated to a gate-type four-speed automatic transmission, which adds to the SX4 Sedan’s functionality and convenience.

    “It has a standard and sporty underbody kit to make it more aerodynamic and less costly to customers. It also comes with halogen headlamps and fog lamps for better visibility and large multireflector tail lights for superior lighting to provide safety at all times. To eliminate blind spots, it also has a large triangular A-pillar and a large side-view mirror. One of the big assets of this car is its large and spacious 515-liter trunk, which can accommodate four golf bags plus extra luggage,” said automobile marketing specialist John Correa.

    He added, “The SX4 Sedan is positioned more as an executive and sporty type of vehicle. This is because of its class-leading features and amenities that offer value to our customers, plus the fact that the Suzuki SX4 is a CBU unit from Japan, which is well-known for its good craftsmanship and quality products.

    “Suzuki is now increasing its passenger-car lineup starting with the Suzuki Swift which was launched in August 2005 followed by the Suzuki Alto last year. With this SX4 Sedan, Suzuki is very optimistic and will continue to produce quality cars. Our target market are those who are 35 years old and above or executives with a stable job and who can dictate what they want in life, as well as create their own identity or personality.  With this, I hope that Suzuki SX4 will show us the way to success,” Correa said.

    The car comes complete with 15-inch alloy wheels that are wrapped in 195/65 R15 tires, and its suspension is composed of McPherson struts with coil springs up front and a torsion beam with coil springs in the rear. The car is fitted with rack-and-pinion and speed-sensitive electronic power steering—ensuring precise handling—and stops with ventilated discs in front, and leading and trailing drums at the rear. All these elements provide greater driving control and ride comfort. Its “poised for action” stance is complemented by sporty all-around underbody spoiler that highlights Suzuki’s intention of elevating the SX4 Sedan from a plain sedan into a hip and more confident ride.

    The car’s compact 4.5-meter length, 1.7-meter width and 1.5-meter height belie the SX4 Sedan’s remarkably roomy interior. Its tall roof and wide doors provide easy entry and exit for front and rear passengers. Visibility is excellent as well, thanks to a high driver’s seating position and rear head restraints that do not intrude into the driver’s view. A spacious 515-liter trunk allows the SX4 Sedan excellent luggage-carrying capability.

    The car’s interior features sporty fabric reclining front bucket seats with head restraints, a driver’s foot rest, tilting steering wheel that’s wrapped in leather and flaunts audio controls, lights-on and key-in-ignition reminders, power-door locks, remote keyless entry and easily accessible fuel-door release.

    Other premium features the SX4 Sedan offers are integrated audio system composed of a CD/MP3 player and eight speakers.

    Passenger safety is likewise a strength of the new SX4 Sedan as it comes with numerous active and passive safety features. The car has a keyless entry system, four-wheel anti-lock braking system with brake assist, driver and front-passenger air bags, seat belts for all passengers, child-safety rear-door locks and sturdy side-impact beams residing inside the doors.

    The car comes in Pearl White, Silky Silver Metallic, Pearl Nocturne Blue, Pearl Classy Red and Bluish Black color options.

    Just like the other Suzuki models, the Suzuki SX4 sedan carries a three-year or 100,000-km warranty, whichever comes first, plus a two-year or 20,000-km free preventive-maintenance service, whichever comes first, inclusive of parts and labor.

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