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    Real-estate developers keep lease rates
    down in Metro Cebu to attract locators
     
    By Wilfredo Rodolfo III
    Reporter
     

    A COMBINATION of market forces and the collective effort by the real-estate developers is keeping lease rates down in Metro Cebu, making the area very competitive as it tries to attract locators, especially into its booming offshoring and outsourcing industry.

    Francis Monera, president of Cebu Holdings Inc. (CHI), told the BusinessMirror that prime lease rates in Cebu City is still far lower compared with Makati City, making Metro Cebu a major player in the outsourcing and offshoring (O&O) industry.

    “This is where the enterprising values of Cebuanos come in because they [real-estate developers] are all trying to keep the lease rates down to make Cebu, as a whole more competitive,” Monera said.

    Prime lease rates in Cebu still hover around P450 to P500 per square meter while Makati City rates are reaching the P800 to P900 levels.

    CHI, an affiliate of Ayala Land Inc. (ALI), is the developer of Cebu’s business district—Cebu Business Park.

    Another affiliate, the Cebu Property Ventures Development Corp. (CPVDC), is developing the Asiatown IT Park.

    Despite the skyrocketing costs of construction materials and the slowing domestic and international economy, Monera said construction projects in Cebu are still in full swing and he does not see any lease rate adjustment in the near future.

    “The market forces will dictate the prices if there should be any adjustment, but based on our renewals we do not see any indication of an increase,” he said.

    CPVDC and ALI’s special purpose unit Asian i-Office Properties Inc., topped off on Friday its 12-floor e-Bloc project inside Asiatown IT Park, the first of several major projects inside the property geared at accommodating the expansion and entry of O&O locators in Cebu.

    The other ongoing projects inside Asiatown are the 11-story Skyrise 2, TG Tower with 15 floors and i3 with 17 floors. The three projects combined with e-Bloc will add 50,000 sq m of leasable space to the existing 12,000 sq  m leased space in the property.

    CPVDC also opened its lifestyle and food center inside Asiatown called The Walk, which will serve as a support and leisure facility inside the special economic zone.

    The Walk will have 18 spaces, which have been fully committed to food and wellness establishments.

    Monera said he does not see any indication that the growth in the O&O industry would slow, despite the scheduled presidential elections in the United States in November.

    He said while the global economy slows down, more and more companies would find ways to cut their costs on their noncore competencies and would, therefore, find outsourcing a very viable solution.

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