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    Dead cats and falling knives

    There are two wonderfully picturesque and graphic stock market clichés that adequately describe the current state of the Philippine Stock Exchange (PSE): “dead cat bounce” and “catching a falling knife.”

    Say those two phrases slowly out loud and you will have a clear mental picture of our stock-market trading these last seven months.

    The phrase about dead cats was born in Southeast Asia to describe a brief rally after a spectacular decline in the Singapore and Malaysian stock exchanges in 1985. The unknown stockbroker went on to say that, “Even a dead cat will bounce if it falls from a great height, but that does not mean it is still alive.” And our dead cat keeps on bouncing and bouncing. But it is still dead.

    In early November 2007, the Philippine Composite Index traded at 3,800. We have fallen some 1000 points since that time, losing more than 25 percent. During that period, the “dead cat” has bounced many times. The pattern has been predictable; a more or less 10-percent drop followed by about a 10-percent rise, followed by another 10-percent fall, eventually putting us where we are now.

    Since the beginning of January, the pattern looks like this; 3,400 down to 3,000, up to 3,300 and down to 2,800, back up to 3,000 and then down to 2,700, next rising to 2,900 and then back down. That is clearly a “dead cat bounce.”

    The technical pattern on the charts is a descending trend channel. The key word is “trend.” The stock market is in a downward trend and no amount of wishing or hoping is going to change that fact. We are seeing a continuing pattern of lower highs and lower lows on the index. Further, significant long-term technical indicators have been in negative territory for months. And that is not the worst news. More discouraging is that the indicators are not severely negative, bringing a small bit of light at the end of the tunnel. If 50 is the neutral point, we are looking at numbers around 40. A change in direction is unlikely to occur until we see the mid-20s to the low 30s.

    All along this path, investors have been trying to catch the bottom, initiating new buying when it seemed that prices might be ready to turn up. What they have been doing is “catching a falling knife.” which is never a pleasant experience.

    The main stock-exchange composite index, the PSE index, does not fully reflect the bloodbath of falling prices. Megaworld has lost more than 50 percent of its value. And MEG is in good company. Most of the other blue-chip stocks are nearly in the same position: Ayala Corp. from P620 to the P350 area, Ayala Land from P16 to P10. Philippine Long Distance Telephone Co. shareholders have seen P3,050 become P2,570. Globe followed with a drop from P1,600 to P1,250. The list is long, with decreases in prices ranging from 15 percent upward.

    Stocks that have gone against the trend are more than just the exception; they are almost miracles of the market. Investors are not talking about how much money they made in 2008; they are congratulating themselves to have not lost as much as the next guy.

    Every time buyers thought they saw a glimmer of hope, trying to “catch the knife” just cut deeper.

    As I have said many times before, the justifications that you read in the newspapers as to why prices are falling are meaningless. If you listen to this stock-market babble, you will lose even more value of your shareholdings.

    When you read that the stock market fell because the global markets went down or because of fears of Philippine inflation, you are being conditioned to believe that a change in these external factors, like the Asian markets being up, will change the direction of local stock-market prices. Not going to happen.

    For example, the New York stock market has been in a short-term uptrend since early March. We have been continuing our downtrend since early March. The cause of this past Tuesday’s drop of 40 points is not because the Dow went down Monday night. It is because we are in a downtrend. If the Dow Jones goes up and we happen to follow, that does not mean our trend has changed, and you thinking otherwise will only cause you more pain.

    Financial comments in the press are an attempt to explain very short-term events while ignoring and outside of the context of long-term trends. A continuing series of short-term events creates a long-term trend. When you see the market up for five days in a row, which is not a reversal of trend, that is a dead cat bouncing. Anyone who tells you otherwise is a fool or is fooling himself.

    If you can look back over the last three months and say that you wished you would have sold your stock earlier, sell now, today, if the current price is more than 15 percent below that previous level. Less than a 15-percent drop, you should hang on since there is probably a very positive internal company development that is keeping the price supported.

    A move to 2,500 to 2,600 on the PSEi is more than likely. It is almost guaranteed. If that level does not hold, look for 2,300 to 2,000. 

    E-mail comments to mangun@email.com.

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