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    Cebu Pacific able to sell 2M seats via Internet
    By Lenie Lectura
    Reporter
     

    CEBU Pacific (CEB) sold close to two million seats through its web site in the last twelve months.

    In a statement, the budget airliner said its web site is now the most visited travel web site in the country based on an Alexa Top Sites report.

    Alexa Internet is a company that provides web information services as well as web site traffic statistics.

    CEB’s web site ranked 147 among Philippine sites visited as of May 2, 2007.

    “We are very proud to be the only airline that has been included in Alexa Top Sites’ top 300 visited sites from the Philippines report,” said Candice Iyog, vice president for marketing and product. “We believe that more and more people visit our web site and are buying their CEB tickets due to the lowest fares, real- time flight schedules and availabilities we provide online.”

    The airline unit of the Gokongwei group’s conglomerate, JG Summit Holdings Inc., reported a net income of P133.9 million last year, from P3.7 million a year earlier. Revenue also went up to P9.7 billion from P7.8 billion in the same comparable period.

    The company attributed the improvement to a more fuel-efficient fleet, better aircraft use, a dramatic rise in the number and profitability of international routes and a revenue management system that helped maintain high passenger loads.

    Iyog said there are new products launched online which will make travel with CEB more convenient and complete. This includes online booking for car rental services, hotel accommodations and travel insurance.

    “We are positive that many will avail of these services in our website as we turn cebupacificair.com into a one-stop shop for all your travel-related needs,”  Iyog said.

    She added, “We are actively working with our suppliers to give our guests the ability to change and cancel their bookings on the web and we expect this to be up and running by the end of 2007. We hope to provide both travel agents and corporate travelers increased functionality at the same time.”

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